ECCO Teams Up with Oh My Girl Mimi for Vibrant Summer Sandals Campaign

A Splash of Summer Vibes

Denmark’s premium shoe brand, ECCO, in collaboration with Oh My Girl’s Mimi, unveils its 25SS Summer Sandals Campaign, capturing the essence of both style and comfort. This campaign, themed ECCO Summer Bites, draws inspiration from summer desserts, highlighting vibrant colors and a lively mood. With Mimi’s unique style, the collection offers various looks showcasing a playful and witty approach.

Key Highlights of the Campaign

– Color and Mood: The campaign emphasizes playful, sporty moods, with vibrant hues bringing summer to life.

– Signature Styles: Mimi is seen pairing her outfit with ECCO’s various signature sandals, including:

– Cozmo: Perfect for vacation season, with a lively style

– GRUUV SOL: Offers optimal walking performance with its zigzag outsole design

– Sculpted: Emphasizes a feminine silhouette for office and travel wear

ECCO’s Summer Sandal Collection

ECCO introduces five main sandals this season, balancing style with functionality. These sandals are crafted to cater to different lifestyles and feature ECCO’s unique outsole technology for comfortable wear even during long outdoor activities.

– FLOWT: A wedge heel style using soft, light leather for the utmost comfort

– OFFROAD: A sports sandal with ECCO’s Receptor technology, providing stability with every movement

> According to an ECCO Korea representative, “This summer sandal collection encapsulates the comfortable yet fashionable summer lifestyle of the 20s and 30s demographic. It will appeal to consumers seeking active outdoor activities or unique shoe items for the upcoming vacation season.”

Where to Find

The ECCO Summer Sandals Collection is available at major ECCO stores nationwide and its official online store, with a season-off promotion offering up to 30% off until July 31st. Explore the Collection Here

Stay ahead in fashion and embark on a summer adventure with ECCO’s stylish and comfortable sandals.