Rising K-Pop Stars QWER and KISS OF LIFE Set for Simultaneous Comeback on June 9
June 9 will mark a defining moment in K-pop’s 2024 trajectory, as two of the fastest-rising girl groups—QWER and KISS OF LIFE—are slated for a highly anticipated dual comeback. Known as torchbearers of the so-called “miracle of small agencies,” their latest releases are expected to amplify their growing mainstream influence.
QWER, a girl band that formed through the YouTube show The Fave Kids, is gearing up to release their third mini-album titled “I’m on Your Side, Even if the World Is Out of Tune.” Continuing the themes of youth and growth prominent in their earlier hits like “GOMIKJUNDOK” and “My Name is Malgeum,” this new release promises emotional resonance paired with crisp instrumentals that have become their signature sound.
KISS OF LIFE, already onto their fourth mini-album, is capitalizing on the global praise surrounding their unique blend of hip-hop and R&B—a sound tastefully infused with K-pop drama. Their upcoming album “2TO4” signals a conceptual transformation, moving beyond their established “sexy-refreshing” duality. The teaser alone has sparked conversation, suggesting a completely different tone this time around.
Both groups command impressive popularity in the streaming sphere. QWER’s track “My Name is Malgeum” reached number two on Melon’s ‘Hot 100’ and topped the YouTube Music weekly chart for two consecutive weeks. Meanwhile, KISS OF LIFE broke into the Billboard World Digital Song Sales Chart Top 10 last year with “STICKY,” further proving their global readiness.
As summer approaches, fans and industry insiders alike are watching closely—not just for digital chart stats but for how QWER and KISS OF LIFE will dominate live stages and social media buzz. QWER’s standout performance at last year’s Incheon Pentaport Rock Festival showcased their growing reputation as live music powerhouses. In contrast, KISS OF LIFE has captivated audiences and algorithms with viral choreography challenges from tracks like “STICKY” and “IGLOO.”
With originality, musical prowess, and distinct identities leading the charge, the simultaneous comeback of these two groups promises a sizzling summer season for K-pop devotees around the globe.
