Kim Ah-young Secures Her Star Power with Win at 2025 Brand Loyalty Awards
Rising actress Kim Ah-young continues her steady climb to stardom by winning the Scene-Stealer Actress award at the 2025 Brand Loyalty Awards held on June 8 at the Conrad Seoul in Yeouido.
The Brand Loyalty Awards, annually organized in collaboration by the Korean Consumer Forum and U.S. consulting firm Brand Keys, recognizes the most trusted and beloved brands in various sectors based on the Brand Customer Loyalty Index (BCLI). Each award is determined through a combination of industry credibility, media analytics, and an extensive online consumer survey conducted between March 17 and March 30.
Kim took to her SNS following the win, expressing heartfelt gratitude: “Thanks to the amazing projects I’ve been a part of, I’ve unexpectedly received the Scene-Stealer Award. I’m truly thankful.”
This recognition is yet another milestone for Kim, who initially gained widespread attention via Saturday Night Live Korea on Coupang Play, where she became affectionately known for her “Clear-Eyed Maniac” character. Departing from comedic sketches, she has since redefined her artistry with emotionally stirring performances in 2023 dramas like JTBC’s 낮과 밤이 다른 그녀 and SBS’s gritty series Hellbound.
Setting her sights on the silver screen, Kim will headline the upcoming film Hit Hit Hit, signaling a bold new chapter in her career. With her trajectory shifting beyond supporting roles, Kim Ah-young stands out not just as a scene-stealer, but as a star in her own right.
