K-Drama ‘Dear Hongrang’ Secures Global Spotlight on Netflix’s Top 10 Non-English Series

The Netflix original series Dear Hongrang has made a remarkable entrance into the global market, landing at No. 6 on the Netflix Global Top 10 list for non-English TV shows. Released on June 16, the series accumulated 2.2 million views within just 3 days, ranking in the Top 10 across 12 countries worldwide.

A gripping blend of mystery, melodrama, and period storytelling, Dear Hongrang follows the story of Hongrang, the long-lost son of the Joseon Dynasty’s greatest merchant clan, who returns after 12 years with no memory of his past. As his half-sister Jaei becomes suspicious of his identity, a complex, unnamed emotional tension blooms between them, adding layers to the show’s compelling narrative.

The show has received widespread acclaim for its immersive recreation of the Joseon era, high-quality production, and powerful performances. Globally respected media also highlighted its impact: TIME noted the “bittersweet ending that leaves a lasting impression,” while Decider celebrated its “multi-dimensional storytelling that grows more engaging with each episode,” and the South China Morning Post praised the “visually stunning sets, costumes, and orchestration.”

Behind-the-scenes stills recently released by Netflix further engaged fans, offering glimpses into the passionate environment on set. One memorable shot features child actor Seo Woo-jin and Lee Jae-wook, who both portray Hongrang at different life stages, making a peace sign together — captivating audiences with their warm connection. Other stills show the fierce focus of Jo Bo-ah and Lee Jae-wook in character as Jaei and Hongrang, and director Kim Hong-seon working closely with the cast, including Jung Ga-ram, to fine-tune emotionally charged scenes.

Also stealing attention are candid moments showcasing the modern-day items present on set — from Jo Bo-ah’s tumbler, Uhm Ji-won’s tablet, to a contemporary hand mirror — offering a charming contrast to the historical setting and reminding viewers of the dedication and modern artistry behind the period drama.

With its emotional complexity, visual elegance, and soaring international reach, Dear Hongrang is not only redefining what K-dramas can offer on the global stage, but also cementing itself as a cultural export that resonates widely across diverse audiences.