Immersive Media Art Experience ‘Media Art 2025 Delight Seoul’ Launches Grand Exhibition in Seoul

Seoul, South Korea – ‘Media Art 2025 Delight Seoul’ has officially opened its doors at D-One in Dohwaseo-gil, Seoul, offering visitors a fully immersive media art experience that fuses technology, storytelling, and audience interaction.

Produced by Design Silverfish Co., Ltd., the large-scale IP-based exhibition is the latest global installment of the acclaimed Delight media art project. Since its inception in Seoul in 2021, Delight has captivated audiences in major global cities such as New York, Washington D.C., Paris, Dubai, Mexico City, Tokyo, and most recently, London with a standalone exhibition praised for its immersive storytelling and visual sophistication.

This new Seoul edition curates the most favored media art pieces from the past five years, combining them into one comprehensive showcase. Integrating advanced installation techniques like reflective surfaces, AI-powered interactivity, projection mapping, and AR technology, the exhibition pushes the boundaries of digital art while enhancing audience engagement through sensory immersion.

“Be inside the art” is the core theme of this year’s exhibition. Visitors are not just spectators—they become part of the artwork. Through touching, moving, filming, and editing as they explore the space, users continually recreate and redefine the art. This interactive dynamic turns the audience into co-creators and elevates the immersive media experience to new heights.

Spanning six floors and covering 3,306㎡ (approximately 1,000 pyeong), each level features a different thematic focus: from neon-tinted images of modern Seoul, explorations of humanity and memory, to surreal questions of dimensionality and linguistic identity reflected through digital Hangul typography.

The exhibition will run as a permanent installation from May 8 through November 15, with no days off throughout the period.

Whether you’re an art lover, tech enthusiast, or cultural explorer, Media Art 2025 Delight Seoul is set to become a must-visit landmark blending the future of creative expression with the soul of modern Seoul.