H1-KEY Returns with New Album ‘Lovestruck’
K-Pop Group H1-KEY Unveils Promotional Calendar for Latest Comeback
H1-KEY: A New Chapter Begins
K-Pop sensation H1-KEY, consisting of members Seoi, Riina, Hwiseo, and Yel, is setting the stage for a new era with their much-anticipated return. On the 6th of the month, they unveiled the promotional calendar for their fourth mini-album, Lovestruck, through their official social media platforms. This release has sparked excitement among fans, eager for a glimpse into the forthcoming musical journey.
Origami-Inspired Tease
The promotional calendar is uniquely designed with an origami theme, symbolizing the process of folding stars. This creative touch not only highlights their artistic vision but also offers a sneak peek into the concept of their comeback.
According to the calendar, H1-KEY will kick off their promotions with a tracklist reveal. Fans can expect concept photos in two versions, ‘Memories’ and ‘Moment’, followed by a series of teasers—including highlight medleys, a music video teaser, an album cover, and a comeback countdown live event. Each element is designed to stoke anticipation and excitement for the forthcoming album.
Past Successes and Future Prospects
H1-KEY has experienced significant success in the past with their previous works. Last June, their mini 3rd album LOVE or HATE made a strong impact by charting on iTunes album charts in six countries and on Apple Music in three countries. Their title track ‘Deeper’ also garnered impressive results, dominating major domestic music charts.
The group rose to fame in 2023 with their debut mini-album’s title track A Rose Blooming Between Buildings, cementing their position as a must-listen K-Pop girl group. The release of their second mini-album’s title track, SEOUL, marked a career high, earning them their first-ever music show win.
H1-KEY’s presence extends globally, having graced the digital cover of NME, a leading British music and pop culture media outlet, showcasing their status as a leading 4th generation girl group.
Anticipation Builds
The fourth mini-album, Lovestruck, is set for release on the 26th at 6 PM across various online music platforms, continuing the legacy of H1-KEY. Fans worldwide eagerly await the sounds and stories this talented group will share.
Stay tuned, and follow H1-KEY’s journey as they prepare to captivate hearts once again.
