Golden Child’s Bomin Takes on New Role in Filipino Drama ‘Beauty Empire’

Bomin’s New Adventure in ‘Beauty Empire’

Golden Child’s Choi Bomin is set to captivate audiences globally with his upcoming role in the Filipino drama Beauty Empire. Bomin has confirmed his participation as Alex Jang in this new series, which has been released on the largest Asian OTT platform, Viu, on the 16th.

Beauty Empire is set in the year 2025, focusing on the immense beauty industry centralized in the Philippines and South Korea. This drama introduces a variety of social media influencers, beauty brand entrepreneurs, and live commerce sellers, highlighting the competition and conflicts surrounding beauty.

Bomin’s Role and Character Dynamics

In Beauty Empire, Bomin’s character, Alex Jang, is a Korean businessman with a laid-back disposition and adeptness in improvisation. He shows interest in the protagonist, Noreen Alfonso, and aids her, adding layers to the intense power struggles within the beauty industry.

Star-studded Cast and Global Influence

Bomin shares the screen with renowned Filipino actress Barbie Forteza and rising star Kyline Alcantara, making the drama even more anticipated. Bomin, who debuted in 2017 with the boy band Golden Child, has transitioned into acting, starring in various dramas such as A-Teen 2, Melting Me Softly, and 18 Again, proving his versatility and talent.

Expanding Horizons and Future Prospects

Through his role in Beauty Empire, Bomin is expected to showcase his refined acting skills, capturing the hearts of fans across the Philippines and beyond. This international venture not only highlights his growing popularity but also his dedication to expanding his artistic career.

Additionally, Bomin is set to debut on the big screen with the film Devil’s Train, releasing on July 9. Playing the role of a YouTube company PD named Woojin, he has already garnered attention by winning the Potential Award at the 9th Asia Artist Awards held in Bangkok, Thailand. Global fans eagerly anticipate Bomin’s career developments as he continues to leave an indelible mark on the entertainment industry.