ENHYPEN Unveils Haunting Posters for Upcoming Mini Album

Rising global K-pop sensation ENHYPEN is building anticipation for their upcoming mini album with a visually stunning teaser campaign. On July 3, the group dropped three character posters for their sixth mini album through official social media channels, introducing fans to the thematic world of ‘DESIRE Concept Cinema’.

The moody visuals showcase ENHYPEN’s artistic evolution and mature allure. From JAY and JAKE’s sharp profiles in sleek suits, to the layered visuals of HEESEUNG and NI-KI, and the intense crimson portraiting of JUNGWON, SUNGHOON, and SUNOO, each poster exudes cinematic tension and individual narratives.

Acclaimed director Min-su Park, known for his minimalist and cinematic approach, helmed the project. Park earned international acclaim for his short documentary “MERLIN,” which won awards at prominent festivals including the Rome Independent Film Festival (RIFF), New York Film Festival (NYFF), Berlin Independent Film Festival, and the Tokyo International Short Film Festival.

ENHYPEN’s collaboration with Park signals an artistic milestone for the K-pop group, known for their cohesive storytelling and carefully curated visuals. Their conceptual storytelling took a leap forward with their 2023 full album ‘ROMANCE : UNTOLD’, where their narrative universe expanded into a short film featuring action-packed sequences and emotional depth.

The full version of ‘DESIRE Concept Cinema’ is set to premiere on July 12, with an exclusive Cinema Premier Event screening held a day prior on July 11. For fans unable to attend in person, a real-time livestream will be available via the group’s official YouTube channel.

ENHYPEN’s sixth mini album ‘DESIRE : UNLEASH’ will be released on August 5 at 1 PM KST, marking another milestone in their artistic journey.