STAR

Cha Tae-hyun and Zo In-sung Launch New Entertainment Venture: Base Camp Company

South Korean actors Cha Tae-hyun and Zo In-sung are embarking on a new professional journey together by founding a fresh management agency—Base Camp Company. On March 18, the two stars officially announced the launch of the company, built on their close friendship and deep mutual trust developed over more than 20 years.

The name Base Camp Company holds symbolic meaning. Just as climbers rely on a base camp as a stable supporting point before ascending a great mountain or exploring the unknown, the agency aims to be a reliable foundation for artists, providing steady support and growth opportunities throughout their careers.

The agency is formed not only by the two actors but also by longtime staff members who have worked with them since their debuts or for at least 7 to 8 years. This rare move—where senior actors and trusted managers join forces to create a company—is being admired in the Korean entertainment industry as a testament to the integrity and values of both Cha and Zo.

Even with the new business venture, both actors intend to stay primarily focused on their acting careers. Cha Tae-hyun is currently appearing as a cast member in the tvN variety show Handsome Guys, while Zo In-sung recently wrapped filming for the movies Hope and Humint. Fans and industry insiders alike are expressing excitement over their next steps and supporting the duo in this next chapter.

With Base Camp Company, Cha Tae-hyun and Zo In-sung are not only redefining their careers but also setting a new standard for how trust and loyalty can shape the entertainment industry of South Korea.