Zerobaseone’s Sung Han-bin Radiates Star Power in Swarovski x Marieclaire Campaign
Zerobaseone member Sung Han-bin continues his meteoric rise as he takes center stage in the latest digital cover campaign by Swarovski and Marieclaire. The stunning pictorial, titled ‘Rose to my Rose’, reimagines Sung as a modern-day Cupid, striking powerful poses that blend confidence with ethereal beauty.
Sporting a stark black-and-white styling palette, Sung Han-bin flawlessly embodies classic elegance and refined charisma. Each shot captures his sharp visuals and commanding presence, reminiscent of characters straight out of a romantic graphic novel.
This high-fashion appearance follows a series of successful television roles, including his recent MC duties on M Countdown and World of Street Woman Fighter. His poised and authentic on-screen presence has earned him praise as a host who’s more than just a pretty face—he’s steadily building his credentials across entertainment genres.
Next on his agenda is one of Asia’s biggest K-pop festivals, KCON JAPAN 2025. Held from May 9 to May 11 at the Makuhari Messe venue in Chiba Prefecture, Japan, Sung Han-bin will serve as one of the main MCs, further demonstrating his versatility and appeal.
Beyond music and hosting, Sung is making waves in the global fashion scene. With back-to-back collaborations and solo features in international campaigns, he is being courted by top-tier brands recognizing his marketability and talent.
With growing influence that spans music, television, fashion, and advertising, Sung Han-bin is cementing his status as a true all-rounder. All eyes are now on what the Zerobaseone frontman will conquer next.