Ji Ye Eun Brings Playful Spring Vibes to Le Coq Golf’s 2025 Collection
South Korean rising star Ji Ye Eun is turning heads once again—this time on the fairway. Le Coq Sportif Golf, a premium golfwear brand developed by Descente Korea, has revealed its 2025 Spring/Summer styling lookbook, titled “Ji Ye Eun and Le Coq Golf.”
Unveiled on May 22nd, the latest editorial celebrates the beginning of a new golf season with a fresh look and vibrant energy. Ji Ye Eun effortlessly models an array of colorful and sporty outfits designed for peak performance and seasonal flair. From cool pastels to bold accents, each piece enhances her playful persona, perfectly embodying the theme: “Cute Is the New Powerful.”
Her cheerful smile and expressive poses breathe life into the campaign, capturing the energized and stylish essence of modern golf fashion. The shoot’s aesthetic matches the dynamic spirit of the MZ Generation, blending fashion with a radiant, approachable lifestyle.
Ji Ye Eun is no stranger to being in the spotlight. From drama and theater to variety shows and digital platforms, she has carved out an impressive resume. Her growing popularity on terrestrial broadcasts and global OTT platforms has made her a cultural touchstone among younger audiences. With her unique charm, clever sense of humor, and standout visual presence, she continues to cultivate a loyal fandom while influencing online trends and memes.
This new campaign with Le Coq Sportif Golf expertly highlights not only spring fashion but also the star-quality charisma of Ji Ye Eun. Whether on screen or in the studio, she proves once again—cuteness wins every time.
