Music

Day6’s Young K Redefines Eyewear Fashion with RECLOW’s ‘Young & Vision’ Campaign

South Korean rock band Day6’s frontman, Young K, is turning heads—not just with his music, but with his fashion-forward eyewear game. Teaming up with rising eyewear label RECLOW, Young K stars in the brand’s freshly unveiled 2025 Spring/Summer collection, themed ‘Young & Vision’.

The campaign celebrates self-expression and individuality, and Young K is the perfect muse. Known for his emotionally rich performances and personal authenticity, the artist brings those same qualities to the lens—literally and figuratively. Each frame he wears doesn’t just accessorize; it tells a story.

“Young K embodies a clear, distinctive color and expresses emotion with sincerity—making him the perfect alignment with our brand’s vision,” says a RECLOW representative. “The ‘Young & Vision’ campaign aims to prove that eyewear is not just an accessory, but a meaningful and bold extension of personal style.”

The images from the shoot reveal a variety of mood-driven looks, from sleek minimalism to edgy retro, spotlighting eyewear as a defining element of modern identity. It’s a much-needed dose of creativity and authenticity in the global fashion scene, and Young K is leading the charge.

As if that weren’t enough, Day6 is currently on a whirlwind world tour. With stops across Los Angeles (April 16–17), New York (April 19), Yokohama (April 26–27), and Jakarta (May 3), the tour will wrap with an epic Seoul finale in May (9–11 and 16–18). Catching Young K live is more than a concert—it’s a statement in artistry, much like this latest collaboration.

Whether he’s on stage or in front of the camera, Young K knows how to connect—with fans, with fashion, and with the future of personal expression.